4.6/5 from 6,800+ verified reviews
The Matcha Ritual Gift GuideOrganic Japanese matcha in three grades, each made for a different ritual. Pick theirs in one tap.
How do they take their matcha?
“My heartwarming gift to myself every morning!”
Everything you need to know to give it with confidence, even if you have never tried it.
Matcha is green tea leaves stone-ground into a fine powder. Instead of steeping and tossing the leaves, you whisk the powder into water or milk.
First harvest uses spring's youngest leaves, shade-grown and hand-picked: naturally sweet and smooth. Second harvest is bolder and nuttier, made to stand up to milk and recipes.
An Encha serving has about 60mg of caffeine plus 24mg of L-theanine. A cup of coffee has about 95mg of caffeine and no L-theanine.
Grown in Japan, certified organic, third-party tested, with one ingredient on the label. Every Encha grade checks all four.
Tap how they take it. Their match appears instantly, and you can tap around to compare.
How do they take their matcha?
Which sounds most like them?
Their match appears here
Tap how they take their matcha.
Each grade is made for a different way of drinking matcha. Our most loved 60g size makes 30 cups, about a month of daily matcha.
Giving it for the holidays? Delivery takes 3 to 7 business days, so order early.
Your match
Traditional matcha, whisked with water only.
Naturally sweet · Creamy umami · Never bitter
$ 34.99Most loved60g · 30 cups
About $ 1.17 a cup · one-time price
Gifting? Pick One Time Purchase on the next page.
Your match
Made for milk. Hot or iced lattes.
Toasted nuts · Soft vanilla · Smooth in milk
$ 24.99Most loved60g · 30 cups
About $ 0.83 a cup · one-time price
Gifting? Pick One Time Purchase on the next page.
Your match
Bold matcha for lattes, smoothies, baking and recipes.
Nutty and toasted · Chocolate notes · Bold in milk
$ 19.99Most loved60g · 30 cups
About $ 0.67 a cup · one-time price
Gifting? Pick One Time Purchase on the next page.
One teaspoon makes one cup. Here is how long each size lasts at one cup a day.
30g
15 cups · about two weeks
A first taste. For someone new to matcha, or a stocking stuffer.
From $ 11.99
60g
30 cups · about a month
The daily ritual. For the one who reaches for matcha every morning.
From $ 19.99
500g
250 cups · over eight months
The devotee. For households, home cafés and serious bakers.
From $ 89.99
The pouch. Nothing else.
The gift is the matcha: one resealable pouch of Encha organic matcha powder, in the grade and size you choose. Bowls, whisks and milk in our photos are not included.
No whisk at home? A frother or a blender works too. The ingredient list is one line long: organic matcha green tea powder.
Three steps. One teaspoon. Here is how each grade is made, straight from its own instructions.
Add 1 tsp to 5oz of hot water at 160°F.
Whisk briskly in a W motion for 15 seconds, until frothy.
Pour into a cup and add water to taste. Enjoy it straight.
Ceremonial Grade is crafted for water only. Smooth and creamy, with nothing to hide behind.
Shop Ceremonial GradeGifting? Tap One Time Purchase on the next page.
Add 1 tsp to 5oz of hot water at 160°F.
Whisk until smooth.
Pour into a cup and top with frothed milk. Hot or iced.
Latte Grade is crafted for milk. Oat, almond or dairy, it stays smooth and full-bodied.
Shop Latte GradeGifting? Tap One Time Purchase on the next page.
Add 1 tsp to 5oz of hot water at 160°F.
Whisk until smooth.
Top with milk of choice, or use it in a recipe: smoothies, baking and more.
Barista Grade holds its color and character through milk, heat and the freezer. Lattes, smoothies, baking.
Shop Barista GradeGifting? Tap One Time Purchase on the next page.
4.6/5
From 6,800+ verified reviews
As featured in Food & Wine, Well+Good and Delish
“It is smooth and not bitter like some brands. My husband is usually not a fan of matcha, but even he likes when I prepare this.”
My absolute favorite matcha
“I am in love with this matcha..borderline obsessed. It tastes so delicious & truly makes me happy every single day. I even travel with it. I refuse to be without it.”
“…using a frother on the almond milk and adding it to the Matcha with a touch of pure honey, made a velvety texture and wonderful latte. It’s a keeper.”
First time user
“The absolute best matcha with smooth flavor! After my first delivery, I started my subscription!”
“Always the best. Always reliably smooth, earthy and good.”
“I love their matcha. The quality and taste is always on point and at a great price in today’s market.”
“Amazing product fast shipping”
“It’s really clean and smooth ceremonial grade matcha”
Whisked with water, the traditional way
$ 34.9960g · 30 cups
Shop Ceremonial GradeGifting? Choose One Time Purchase on the product page. Delivery takes 3 to 7 business days, so order early for the holidays.
